World’s interest in Cultural Olympiad arts is mixed
If all eyes are on Vancouver, then there’s no doubt that some of them will be casting their gaze on the city’s Cultural Olympiad. Before the Games had even started, the Vancouver Art Gallery had hosted a slew of media outlets from around the globe, including a TV crew from Guangzhou, China, that spent hours filming exhibitions inside and outside the gallery for broadcast to a reported 10 million people.
But not all institutions have enjoyed the same kind of international attention, at least not yet. And the intentions of foreign media outlets with respect to highlighting the rest of the 60-day extravaganza are mixed.
Dana Sullivant, marketing director with the Vancouver Art Gallery, says staff there couldn’t be more thrilled about the coverage the gallery has received so far. Prior to the cauldron being lit, television crews from Poland and Germany had also visited, shooting not just the highly anticipated Leonardo da Vinci: The Mechanics of Man but also Visions of British Columbia: A Landscape Manual and its other exhibitions.
Furthermore, the VAG has been mentioned by the L.A. Times, the New York Times, theWashington Post, the San Francisco Examiner, and the Minnesota’s StarTribune, among other publications.
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